Lead Generation Specialist

A lead generation specialist is a strategic planner who, by the use of Facebook Ads Manager, Indeed and email marketing, reaches out to a qualified group of people who are willing to leave their contact information for business purposes. 

When generating leads, it is of utmost importance to comprehend the company’s mission and offerings fully. That way, one can accurately answer questions, explain the product or service and evaluate if what the company is offering is a good fit for the lead.

Cost per qualified lead is a key performance indicator for this job, as the number of leads generated on the monthly basis varies between 1,000 – 2,000.

Skills for this job include:

  • Copywriting Skills
  • Excellent communication Skills
  • Problem-solving Skills
  • Researching skills

This particular on-site job position requires experience with lead generation in the US market, as the audience targeted is truck drivers in the United States.


Competitive salary based on experience + performance based bonuses.

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